About the PSA
For Asian American Heritage Month, we are highlighting Asian American essential workers in New York City. With the sharp rise of anti-Asian acts in New York City due to the COVID-19 pandemic, we want to use this campaign to honor these New Yorkers who keep our City running and fight the spread of COVID-19.
This campaign features authentic photos of New Yorkers who provide healthcare, teach our youth, deliver meals to our seniors, drive subway trains, keep our criminal justice system running, and so much more. Scroll below to view, download, and share these PSAs with your community.