About the PSA
Social distancing during the holiday season is going to be challenging, especially for older adults, many of whom are already combating loneliness and depression. Social isolation is a public health crisis, and the United Health Foundation and AARP Foundation are collaborating to address it among seniors during the COVID-19 pandemic. This campaign raises awareness for AARP Foundation’s Connect2Affect
digital platform, which is designed to reduce social isolation among older adults and promote increased social connections.
About the Client
works to end senior poverty by helping vulnerable older adults build economic opportunity and social connections. As...