Services: Creative + Strategy, Media Buying, Impact Artist Network
Media Advocates: JCDecaux, LinkNYC, El Diario, Bronx Free Press, Brooklyn Times
In advance of the general election this November, F.Y. Eye engaged Sol Aramendi to build a bilingual, portrait-based campaign, encouraging New Yorkers to cast their votes based on issues that affect their communities. Aramendi’s advertisements have been placed in community newspapers such as El Diario, Bronx Free Press and Brooklyn Times, as well as traditional media spaces around the city such as bus shelters and LinkNYC. Sourced through F.Y. Eye’s Impact Artist Network, Sol Aramendi is a celebrated photographer and activist specializing in portraying immigrant communities. Aramendi works as a solo artist and the principal of Project Luz, which empowers immigrant New Yorkers with photography as a tool to explore the city and tell its stories, as well as their own.
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